Why You Can't See How Damaging Your Web Content Strategy Really Is

People usually talk about the "invisible web" in terms of web content that is difficult to surface using search engines. That's not important right now, though. Not to you. What's important is that you see a whole category of web content that other people don't, and you don't realize that it's invisible. You do, I do, everyone who produces web content does.

The Eighth Amendment of the Constitution prohibits punishment that is excessive, cruel, or unusual. Since these are kind of vague, some case-law refers to “evolving standards of decency.” It appears that some standards are evolving more quickly than others, and “hackers” are somehow seen as less sympathetic than rapists.

What the Amendment Means

The text of the Amendment says:

Excessive bail shall not be required, nor excessive fines imposed, nor cruel and unusual punishments inflicted.

The biggest news to most journalists, bloggers, and Twitterati yesterday was the announced shutdown of Google Reader. The announcement of a new Pope garnered more general headlines, but when it comes to trending topics on Twitter, it was Google Reader that came out on top. I know a lot of people who use Google Reader and feel, rightfully, upset. They found it a very useful tool, and trusted it as a repository of the things they needed to remember, find, and track. I feel the same way about iGoogle, which is also being shut down.

Marissa Mayer is Not Every Woman

The Yahoo! CEO position was about as enticing as being Spinal Tap's next drummer when Marissa Mayer took it over. Somehow, Yahoo! managed to score a CEO that was out of its league. But instead of focusing on the challenge she is facing, and the significant progress Mayer has already made, everyone is obsessed with Mayer as a woman. She is a woman.

The Facebook app called "BangWithFriends" seems to offer people a way to anonymously check around to see who might be available. The app only reveals your interest in someone if they have interest in you. But...